The Team
The Center for Customer Insights and Digital Marketing Team
Director
Dr. Jae Min Jung
Founding DirectorFaculty Advisors
Dr. Frank Lin
Advisor
Speciality: Econometrics Modeling, Text Mining, Marketing Strategy
Dr. Kelly Min
Advisor
Speciality: Services Marketing and Operational Analytics
Professional Advisory Board
Graduate Fellows
Jarrod Griffin
Marketing Analytics Specialist
Ceren Ãœnal
Brand Community Engagement SpecialistCenter Alumni Members
- Ally Nguyen (Undergraduate, Computer Information Systems, Summer 2023 –Fall 2023), Web Design and Media Analytics Specialist I, Junior Marketing Scientist, and Research Assistant.
- Ethan Palisoc (Undergraduate, Marketing, Summer 2023 – Fall 2023), Customer Relationship Management Specialist I, Web Analytics & Text Mining Specialist I, Research Assistant.
- Madeline Myers (Undergraduate, Marketing, Spring 2023 – Fall 2023), Customer Insights Analyst and Research Assistant.
- Adrian Cruz (Undergraduate, Computer Information Systems, Fall 2022 – Spring 2023), Customer Relationship Management Specialist, Web Analytics Specialist, and Research Assistant.
- Mitchell Robinson (Undergraduate, Technology and Operations Management, Fall 2021 – Spring 2023)
- (Undergraduate, Political Science, Fall 2022 – Winter 2023)
- (Undergraduate, Computer Information Systems, Fall 2022)
- (Undergraduate, Psychology, Fall 2022)
- (Undergraduate, Management and Human Resources, Fall 2022)
- (Undergraduate, Marketing, Spring 2022 – Fall 2022), Account Executive at Radancy.
- Matheus Cordeiro (Graduate, MS in Business Analytics, Fall 2021 – Summer 2022)
- (Undergraduate, Computer Information Systems, Spring 2022)
- (Undergraduate, Computer Information Systems, Spring 2022)
- (Undergraduate, Marketing, Spring 2022)
- Jeffrey Hsu (Undergraduate, Marketing, Summer 2021 – Spring 2022), Social Media Specialist at Los Angeles Police Protective League.
- Grant Chic (Undergraduate, Digital Marketing, Spring 2020 – Winter 2022)
- Claire Son (Undergraduate, Communications, Public Relations, Fall 2020 – Fall 2021)
- Hallie Huang (Undergraduate, Computer Information Systems, Spring 2021 – Fall 2021)
- Joseph Lee (Undergraduate, Computer Information Systems, Spring 2021 – Fall 2021)
- Jillian Munoz (Undergraduate, Psychology, Fall 2019 – Fall 2021)
- (Undergraduate, Finance, Summer 2021), Financial Analyst at Crossroads Equipment Lease and Finance.
- Kanwarpreet Singh (Graduate, MS in Business Analytics, Spring 2021), IT Project Manager at KAL FREIGHT INC.
- (Undergraduate, Marketing, Spring 2021)
- (Undergraduate, Hospitality major with Entrepreneurship minor, Spring 2021), Assistant Event Planner at The RANCH Restaurant & Saloon.
- (Graduate, Economics, Spring 2021)
- Cailin Kuchenbecker (Graduate Student, MBA, Fall 2019 – Spring 2021; Undergraduate, Communications major with Marketing minor, Summer 2017 – Summer 2018), Ph.D. Program, Chapman University.
- Patrick Ogaz (Undergraduate, Computer Information Systems, Spring 2020 – Fall 2022), Associate Digital Analyst at Tinuiti.
- Andrea Escobar Vara (Undergraduate, Promotional Marketing, Summer 2020 – Fall 2022), Senior Associate at Material+.
- (Graduate student, MSBA, Fall 2020 – Spring 2021), System Analyst at UNIS Fulfillment and Transportation.
- Sebastian Hernandez (Undergraduate, Market Research, Fall 2020 – Fall 2022)
- (Undergraduate, Computer Information Systems, Fall 2019 – Winter 2021), RDN.
- (Undergraduate, Computer Information Systems, Fall 2020), Operations Analyst at StarMicronics.
- (Undergraduate, Computer Information Systems, Spring 2020 – Fall 2020), Business Analyst at Amazon.
- (Undergraduate, Finance/Economics, Fall 2020)
- (Undergraduate, Economics, Spring 2020 – Summer 2020)
- (Undergraduate, Computer Information Systems, Spring 2020 – Summer 2020), Master’s degree, University of California, Irvine.
- (Undergraduate, Computer Information Systems, Spring 2020 – Summer 2020), Project Analyst at QR.
- (Graduate student, MBA, Spring 2019), Research Technician and Data Analyst at CSU Dominguez Hills.
- (Undergraduate, Marketing, Spring 2019 – Spring 2020), Global Data Collection Manager at Lieberman Research Worldwide.
- (Undergraduate, Computer Information Systems, Fall 2019 – Spring 2020), DevOps Engineer at ADP.
- (Undergraduate, Finance, Summer 2019 – Present), Audi Associate at Eide Bailly LLP.
- (Undergraduate, Marketing, Summer 2019 – Fall 2019), Los Serranos Country Club.
- (Undergraduate, Computer Science, Fall 2019)
- (Undergraduate, Accounting, Spring 2019 – Summer 2019)
- (Undergraduate, Communications, Spring 2019)
- (Undergraduate, Management and Human Resources, Spring 2019), HR Specialist at MUFG.
- (Undergraduate, Finance and Real Estate, Spring 2019), Financial Analyst at Raytheon.
- (Undergraduate, Marketing, Spring 2017 – Spring 2018), Business Analyst at NASA Jet Propulsion Laboratory.
- (Undergraduate, Marketing, Fall 2018 – Spring 2019), Contract Specialist at U.S. Army.
- (Undergraduate, Accounting, Spring 2018 – Fall 2018), Tax Intern at RSM.
- (Undergraduate, Communication, Spring 2018 – Fall 2018), Guest Relations Hostess at Disneyland Resort.
- (Undergraduate, Marketing, Summer 2017 – Summer 2018), Market Research Specialist at Farmers Insurance.
- (Undergraduate, Economics major with TOM minor, Summer 2017), Integrated Scheduling Specialist at Boeing.
- (Undergraduate, Marketing, Spring 2017 – Summer 2018), AI Research Resident at VinAI Research.
- Nazareth L. Zezaghian (Undergraduate, Marketing, Winter 2017), Anheuser-Busch.
- (Undergraduate, Finance, Fall, 2016 – Spring 2017), Accountant AR at LIBERTY Dental Plan.
- (Undergraduate, Sociology, Summer 2016), Ph.D. Program, University of Washington.
- (Undergraduate, Marketing, Summer 2016), Retail Associate at Target.
- William P. O’Connell (Undergraduate, Marketing, Summer 2016), Lieberman Research Worldwide.
- (Undergraduate, Computer Information Systems, Summer 2016)
- (Undergraduate, Marketing, Spring – Summer, 2016), Research Manager at Phoenix Marketing International.
- (Undergraduate, International Business, Spring – Fall, 2016), Programmatic Associate at Publicis Health Media.
- (Undergraduate, Technology and Operations Management, Spring 2016), Director of Marketing at First West Financial.
- Marisa E. Rodriguez (Undergraduate, Psychology with Business minor, Spring 2016)
- (Undergraduate, Marketing, Spring 2016), Software Engineer at ChowNow.
- Kelly Tolle (Undergraduate, Marketing, Winter 2016), The Search Agency.
- Irvin Lopez (Undergraduate, Marketing, Winter 2016)
- Vanessa Villa (Undergraduate, Marketing, Summer 2015)
- (Undergraduate, Marketing, Summer 2015), Paid Social Specialist at Tinuiti.
- (Undergraduate, Marketing, Winter 2015 – Spring 2015), Makeup Artist at Sarah Angelia Artistry.
- (Undergraduate, International Business with a minor in Marketing, Spring 2015), Operations Analyst at Sony Pictures Entertainment.
- (Undergraduate, Computer Information Systems, Spring 2015 – Spring 2017), Consultant/Developer at Independent IT Support and Web Development.
- (Undergraduate, Finance, Spring 2015), Co-Founder at Illuria Security.
- (Undergraduate, Psychology with a minor in Marketing, Spring 2015), Campaign Manager at Jack in the Box.
- (Undergraduate, Marketing, Spring 2015), Social Media Manager at Linktree.
- (Undergraduate, Marketing with a minor in Hospitality, Winter 2015 – Spring 2015), Director VOC at Travelers.
- (Undergraduate, Computer Information Systems, Winter 2014), Ph.D. Candidate, at George Mason University.
- (Undergraduate, International Business, Winter 2014), Founder of Fluv.
- (Undergraduate, Marketing, Spring 2014), Sales & Marketing Manager at Employee Force Provider.
- Steven Nguyen (Undergraduate, International Business, Spring 2014 – Summer 2014).
- (Undergraduate, Computer Information Systems, Spring 2014), System Engineer at Atlas Technica.
- Victor Moreno (Undergraduate, Economics, Spring 2014)
- (Undergraduate, Marketing, Spring 2014), Institutional Process and Assessment Specialist III at Jet Propulsion Laboratory.
- (Undergraduate, Marketing, Spring 2014 – Summer 2014), Customer Success Associate at mTab.
- (Undergraduate, Marketing, Spring 2014 – Summer 2014 ), Senior Analyst at Salesforce.
- Somi Kang (Undergraduate, Marketing with a minor in Operations Management, Spring 2013 – Spring 2014), Communicus, Inc.
- (Undergraduate, Management and Human Resources, Spring 2013 – Spring 2014), Senior Director at Kantar MaPS.
- (Undergraduate, International Business, Summer 2013, Spring 2014), Marketing Manager at REUZEit Inc.
- (Undergraduate, International Business, Summer 2013), Business Relationship Manager at JP Morgan Chase Bank.
- (Undergraduate, International Business, Summer 2012 – Spring 2013), Market Research Consultant/Analyst at Market Analytics International, Inc.
- (Undergraduate, Marketing, Summer 2012 – Spring 2013), Director of Sales and Marketing at Courthouse News Services.
- Gabriel Perez (Undergraduate, Marketing, Summer 2012 – Winter 2013), NCC Media.
- (MBA, Marketing concentration, 2011), R&I Analyst, Research & Innovation at Logix Federal Credit Union.
- (Undergraduate, Marketing, Winter 2011), Sr. Client Success Executive at adHere, Inc.
